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The Write Context | Business Writing, Editing & Communications

Services

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writing

editing

proofreading

website copy

website reviews

newsletters

speeches

advertising

media releases

humour

technical writing

training material

submissions

proposals

tenders

scripts

powerpoint

slogans/ taglines

naming

ghostwriting

Services 

Which services would have been helpful to you in the past month? More importantly, which services could be helpful in the coming month, or even week? Make contact now so we're ready to roll when the need arises.

Writing - Tell me what you want to say and who needs to hear it. I'll produce a first draft and work it up to the finished product. If it needs formatting, I can do that for you or I can work with your preferred layout professional.

Editing - You've already produced a draft or two and need an independent eye to make sure it's delivering the right message. I'll check for clarity, continuity, repetition, superfluous content and inappropriate use of jargon. If it needs to rewritten as plain English for your target audience, I'll do that for you as well. All editing work is completed with a thorough proofreading

Proofreading - A thorough check of spelling, grammar and syntax. Word processing software has some remarkable tools for these tasks but nothing beats a real person for proofreading duties. When it comes to proofreading, it's better to be safe than sorry and use a professional. If you leave it up to your software you could be safe then sorry.

Website Copy - Website copywriting is a craft in itself. Your website visitor wants to know what you can do for them in the quickest timeframe possible. Their attention is usually divided between your site and one or two others and possibly two or three other tasks they have running on their computer. If it becomes too difficult to find what they are looking for, they can be gone with one click of the wrist. There's more detail about website copy on the hints and tips page. I not only write copy for websites but I can also help make sure the overall structure (as opposed to design) of your site is sound and logical.

Website Review - Is your website increasing business for you or is it driving business away? How many of those 'hits' are actually misses? If you already have a website, I can review it to make sure it's doing what you want it to do. I'll check content and structure and come up with simple low-cost recommendations so you can get more mileage from the site.

Newsletters - Keeping in touch with your existing clients or stakeholders helps retain and increase their business with you. I can establish, research, write, edit and maintain your newsletter for you on a regular basis.

Speeches - Don't say a word until you at least have me review your speech for you, if not write it from scratch. I'll make sure it has just the right tempo and content for your audience. I'll be frank with you about what works and what doesn't and if you'd like it spiced up a little, I can even help you out with a bit of humourous content.

Advertising - Advertising can be a hit and miss affair, and an expensive one at that. I can work with you to produce advertising content that will hit its mark.

Media Releases - A carefully worded media release can generate valuable free publicity for your business. Even if you think nothing newsworthy happens in your business, you'd be surprised at the publicity opportunities that are right in front of you. Let me help you to see just what those opportunties are.

Humour - (or humor if you'd prefer). Humour can be a great way of finding common ground either in a business or personal setting. It works in advertising and speeches and it can work in business presentations. I can help turn those polite yawns into enthusiastic laughter.

Technical Writing - We're all familiar with those technical instructions that make absolutely no sense and don't even seem remotely connected to the pictures that come with them. You'll be pleased to know that those are the ones I didn't write. I thrive on translating technical geek speak into meaningful language.

Training Material - As with all of my writing, my focus is on making sure that the end reader understands what the content provider needs them to understand. This means paying as much attention to the overall learning process as I do to each individual step. It doesn't matter what the subject matter is, I can work with you to produce training material that will turn your students into experts in the quickest timeframe possible.

Submissions and Proposals - Let me articulate your arguments for you in a clear, concise manner. I'll put forward your best case and will make sure that the Executive Summary contains all the arguments your reader needs to hear in order to give your full submission the attention it deserves.

Tenders - Tenders can be time consuming and expensive to prepare. If the i's aren't dotted and the t's aren't crossed, it can all be a waste of time. Bring me in as early as possible and I'll work with you to ensure that your tender makes it to the top of the assessment pile.

Scripts - I haven't written my first Hollywood blockbuster yet but I'm more than happy to work with you on yours. Whether it's a radio commercial, dramatisation for corporate video or a television mini-series, let me know what your message is and I'll help you deliver it.

PowerPoint - A set of colourful slides doesn't necessarily make a good presentation. I can help make sure your presentation actually delivers a message rather than just providing a distraction while you speak.

Slogans, Taglines and Naming - It costs you nothing until you 'buy' one of my ideas so why not see if I've got that elusive set of words that you've been grasping for. I did come up with The Write Context, so who knows what ideas I might have for you?

Ghostwriting - It's your message so if you want to take the credit that's fine by me. You take care of the inspiration and I'll take care of the perspiration. I'll use your language so that even your mother wouldn't know I wrote it for you.

Web Design and Management - We also design and manage websites, big or small. See www.Cremadoro.com.au and www.AustralianCoachingAcademy.com.au for examples of our work.

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home | services | costs | about | hints & tips | contact

The Write Context, 21 Plantation Drive
Ewingsdale, NSW, 2481, Australia
info@thewritecontext.com
Phone 0404 884 490 (Int 61 404 884 490)